IPR Ghana inspires school children to become Environmental Ambassadors
THE Institute of Public Relations (IPR) Ghana has, as part of activities marking the celebration of its 50th Anniversary, organised a session on Environmental Sustainability with children of the Osu Presbyterian Girls School an d Osu Salem School in Accra.
The second in this 50th Anniversary Environmental Sustainability series, the sessions involve using communication approaches to help the school children appreciate, among other things, the causes of environmental degradation, the importance of preserving the environment and their role in preserving the environment.
Helping the children to understand that they are channels of communication in respect of environmental conservation is a key component of this education.
The following officials of the Institute took part in the session and interacted with staff and pupils of the two schools: Esther A N Cobbah, President, Donald Gwira, Vice President, Gabrielle Nii Otu Ankrah, Treasurer, Esenam Agyekumhene, Executive Secretary and Imoro Azure Abdulai, Public Relations Executive.
The staff of the schools who participated were Mrs … Boateng, … Director, and Madam Vera Dansoa Ayisi, Headteacher. Mr. Eugene Nii Adjei Laryea, Greater Accra Regional Manager of Presbyterian Schools, also participated.
Ms. Cobbah encouraged the students to prioritize cleanliness and environmental protection and be channels of communication about these issues.
She said: “For people to care about the environment they need to be educated about it. Public education is one of the many things that the Public Relations profession does and we do this with the involvement of members of the public.
“The Institute of Public Relations, Ghana, therefore, invites you all to tell others about the importance of environmental conservation. We also hope that some of you will aspire to become Public Relations professionals,” she added.
The IPR team also presented to the schools five dustbins, donated by Zoomlion in support of the initiative. Vice-President Donald Gwira said, “Environmental responsibility starts with each of us. These bins symbolize the importance of proper waste management, and we urge you to be champions of environmental cleanliness in your community.”
Receiving the dustbins, Madam Vera Dansoa Ayisi expressed gratitude on behalf of the school. She assured the IPR Ghana delegation that the bins would be used effectively to help instill good waste management practices among the students. “This thoughtful gesture is a significant step toward creating a clean and healthy environment for our students,” she said.
Earlier this year, IPR Ghana undertook a similar activity at the Ernest Bruce Basic School on the Kojo Thompson Road in Accra.
This initiative comes against the backdrop of growing concerns over waste management in Ghana. According to environmental reports, the country generates over 3 million tons of waste annually, with poor disposal practices contributing to pollution and health risks.
The activity demonstrates IPR Ghana’s focus, during its 50th anniversary celebrations, on demonstrating the value that Public Relations brings through creating awareness and driving action on critical societal issues.
IPR Ghana’s 50th anniversary celebrations continue, with a series of events aimed at empowering communities, fostering public awareness, and promoting professional excellence.
